International Bipolar Foundation “SAY IT FORWARD” Campaign!
We are really happy and excited about this weeks 7 day promotion with the International Bipolar Foundation and their #SayItForward Campaign!
One in every four Americans develops one or more mental health disorders in their life, according to the World Health Organization, yet only 1 in 3 will seek treatment – in part due to the stigma associated with mental illness.
The San Diego-based International Bipolar Foundation (IBPF) wants to make mental illness as acceptable to talk about as cancer or other medical conditions so that those affected by mental illness won’t be ashamed or embarrassed to ask for help.
Targeting Millenials – research indicates that most people are in their teens or early 20s when symptoms of bipolar disorder first appear – IBPF is asking the public to “Bust the Stigma. Say It Forward” by sharing their stories on social media to educate people about the realities of mental health conditions.
IBPF is asking the public to visit SayItForwardCampaign.org from Oct. 6-12, and share the myths and facts of mental illness via Facebook, Twitter (#SayItForward #BustTheStigma), and email.
“The concept ‘pay it forward’ means to perform a selfless good deed for someone. “Say It Forward” does the same by speaking out against stigma,” says Muffy Walker. “Say It Forward 2014” will encourage people to bust the stigma by sharing their personal experiences and stories on Facebook and Twitter, and show the world that mental conditions such as Bipolar Disorder can affect anyone and there is no shame in it.”
Bipolar Disorder, and other mental illnesses, can be diagnosed and treated, much like other ailments. But the stigma of mental illness prevents those suffering from it, or their caregivers, to reach out for help.
Established by IBPF, “Say It Forward” reached more than 10,000 people in 2012, and 1 million people worldwide in 2013 via Facebook, Twitter and email. The goal in 2014 is to reach more people between the ages of 18 and 24.
IBPF was founded in 2007 in San Diego by four parents with children affected by bipolar disorder, a brain disorder that causes unusual shifts in a person’s mood, energy and ability to function.